Top 10 Broadcast Media Websites – June 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleUS Retail E-Commerce Growth Softens in May, June
Total US online retail sales (excluding travel) reached approximately $31 billion in Q2, and though year-over-year e-commerce growth rebounded slightly in April (up 15%) after a soft March, growth...
View ArticleYounger Voters & Obama Supporters Lead US Online Political Charge
Nearly half of all Americans (46%) have used the internet, email, or cell-phone text messaging to get news about the presidential campaign, share their views, or mobilize others, according to a new...
View ArticleConsumers Cut Spending amid Inflation, Go to Web for Deals
Everyday consumer spending is taking a beating, with some 56% of 3,359 online shoppers surveyed April 29 to May 23 indicating that they are cutting back because of the weak economy and growing...
View ArticleNew Vehicle Sales Up from June, Down from Year ago
July’s new vehicle sales (including fleet sales) will have totaled 1.26 million units, a 3.3% decrease from July 2007 and a 6.3% increase from June 2008, according to estimates by Edmunds.com. (more…)
View ArticleSoaring Gas Prices Force 94% of Consumers to Change Lifestyles
Higher-than-ever gas prices have caused 94% of Americans to make lifestyle changes to control costs, according to a recent MapQuest survey. This includes more than 80% of consumers who are forfeiting...
View ArticleTop Apparel Online Advertisers Led by American Apparel
American Apparel ranked as the top advertiser using online display ads among apparel retailers in the United States, with 483 million ads delivered during April, according to a study based on data from...
View ArticleTop 10 IT/Internet-based Business/Finance Websites – July 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Auto Manufacturer Websites – July 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleRetailers Pressured to Drive Lifetime Customer Value
Some 58% of retailers say the top business pressure that influences their loyalty-program decisions is the need to develop lifetime customer value, according to research conducted by Aberdeen Group....
View ArticleUS Consumers Amass Higher Volume & Value of Digital Content
US consumers store an average of 907 songs, 924 photos, 25 movies and seven games on their ever-growing array of digital devices, according to (PDF) a recent study by KRC Research and Hitachi Global...
View ArticleCollege Students Setting Records in Spending, Civic Engagement, Digital...
A record-level 13.6 million college students (age 18-30) will soon arrive on campus and account for a record $237 billion in spending this year – up 20% from ’07, according to Alloy Media + Marketing’s...
View ArticleCommunications Spending to Grow – Despite Economy & Traditional Ad Declines
Total US communications spending is projected to increase 5.4% to $923.91 billion in 2008, as strong gains in the institutional and alternative-media sectors offset the downward pressure of declining...
View ArticleHow Consumers Prefer to Receive Advertising – a New Segmentation
A new consumer segmentation analysis from Mediamark Research & Intelligence (MRI), titled “Responsiveness to Ads Across Media,” categorizes US adults according to the media via which they prefer to...
View ArticleTop 10 Network TV Show Websites – Week Ended 08-02-08
Note: Rankings are based on market share of US visits among custom category of television network websites of six major broadcast networks (ABC, CBS, NBC, FOX, The CW and MyNetwork) for the week ended...
View ArticleTop 10 Marketing-Related Business Websites – July 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleNielsen: US Sales of Nearly $1.6B in Back-to-School Supplies
With the new school year almost here, consumers won’t be skimping on supplies, despite recession concerns, according to Nielsen, which forecasts 2.6% growth, or more than $1.57 billion, in school and...
View ArticleHigh Street Retailers Winning Online-Shopping Battle
The internet properties of the 100 largest online high street retailers in the UK, such as Argos, Next, and Marks and Spencer, received 19.3% more UK internet visits during July than the 100 largest...
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Facebook Audience Triples in Japan, but It’s Only Fourth Largest
Facebook’s Japan audience more than tripled in the past year, while Mixi.jp was the most-visited social networking destination in Japan with 12.7 million visitors, according to a study based on data...
View ArticleHalf of Internet Users Use Search Engines on Typical Day
A new high of nearly half (49%) of all internet users use search engines on a typical day, up from about one-third in 2002 – and closing in on the use level of email (60% of those online use email each...
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